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Cross Media Cookbook: A Sales Primer
This book provides practical advice for taking that final step from providing cross-media services to selling them profitably!
Regular price: 39.95
Member price: 34.95
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PUB-CMCSLS
Cross Media Cookbook: A Start-up Primer
A management guide to moving forward with cross-media publishing services, this book walks you through defining, planning and implementing cross-media services to your customers.
Regular price: 39.95
Member price: 34.95
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PUB-CMCSU
Cross Media Cookbook: A Strategy Primer
Defines the emerging Cross-Media Publishing market and makes a compelling case for early market entry by print services providers and prepress operators, providing the tools and guidance necessary to understand the Cross-Media Publishing market.
Regular price: 39.95
Member price: 34.95
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PUB-CMCSP
Customer Centered Production (2nd edition)
Provides insights and information to help production managers become leaders in their company by focusing on the customer first and making production decisions based on surpassing customer expectations.
Regular price: 39.95
Member price: 34.95
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PUB-CCP-2ND
Customer-Centered Marketing
Dr. Gregory S. D'Amico applies the customer-centered approach to a printing company's marketing efforts. It's not about telling people what you can do, but finding out what they need and telling them how you can help them do it better than anyone else.
Regular price: 39.95
Member price: 34.95
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PUB-CCM
Defining the Process of Strategic Planning
A practical guide for executives who seek to understand and begin the process of strategically planning their company's future.
Regular price: 39.95
Member price: 29.95
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PUB-DPSP
Designer's Guide to Prepress
Graphic designer and printing industry speaker/author Erika Kendra has created a new handbook for graphic file preparation that will help every designer and printer's design department create files that will work successfully in today's new printing process.
Regular price: 39.95
Member price: 34.95
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PUB-DGPNP
Designer's Post Press Companion
Details for designers how to best plan a design for maximum finishing output. Explains design considerations for cutting, folding, stitching, embossing, foil stamping and mailing and how to select the best binding option for maximum finishing output.
Regular price: 39.95
Member price: 34.95
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PUB-DPPC
Diversifying With Mailing and Fulfillment Services
Learn how to add value for your customers by designing and producing mail with postal regulations and discounts in mind, and how to build a profitable mailing and fulfillment service that complements and fuels your existing print business.
Regular price: 39.95
Member price: 34.95
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PUB-DWMFS
Diversifying with Packaging Services
By C. Ted Namur. Offer new services without necessarily capitalizing new equipment. Learn about the packaging market drivers, the culture of packaging, and how to add packaging as a profitable complement to your print business. Author: Ted Namur
Regular price: 39.95
Member price: 34.95
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PUB-DPPS
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