2:00-3:00pm Eastern
Format: Webinar


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This webinar opens with a look at key commercial printing industry business indicators, including sales, confidence, where participants in the Idealliance Capital Investment Survey have invested over the last three years, where they plan to invest over the next three years, and their investment objectives. The 2018 outlook comes next, followed by three realities about our industry and why winning the future begins by embracing those realities. The webinar concludes with Idealliance must-dos, or actions we should be taking right now to make what’s happening and what’s ahead an opportunity rather than a threat.

• How the commercial printing industry has performed so far in 2017 and what we can expect in 2018
• Why we now either get better or get left behind
• The vision of print’s future emerging from Idealliance State of the Industry research
• Creating clarity by reading “weak signals”
• Why we must create a consistently superior customer experience and how we can
• How a “pre-mortem” and a “readiness checklist” can help us get our next make-or-break decision right

Presenter: